No doubt, you have invested much in your small business.

But do you honestly calculate what you have invested and matched it against the rewards you’ve received?

Many ‘small’ businesses remain small as they rarely take the time to examine carefully what their investments are, and how, or if they are reaping any rewards at all from those investments. Small business owners put out time, money, mind work, effort, dedicated passion, physical ability, heart and soul, personal and family sacrifices, and much more. But what’s it all for? What have you received in exchange for all that you’ve put out/in?

A profitable and successful business will reward the investments made by the owner. Your business should provide you with an ROI.

Are you brave enough to think about it now? What has your business given you in return for all your injections – cash or otherwise? These returns can appear anytime in business, preferably early though, and your investments should reap returns quite often.

Your ROI can be something physical or otherwise.

Start setting expectations in your business to receive a Return on Investment as you continue with injections of cash, time, etc, so that you can see the benefit of your efforts. It is time you start seeing the ROI that you deserve!

See if you can complete the table below in your present business state. Are you able to identify any ROI yet for the following injections? Let us know if you need help with structuring your business so that it brings you returns.

I have invested:

I have received: (MY ROI)

Money

 

Time

 

Personal Sacrifice

 

Family

 

Sleepless Nights

 

Effort

 

Skipped Paycheques

 

Mind-work

 

Dedicated Passion

 

 

 

 

 

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Cherise Castle-Blugh is the author of The Timely Entrepreneur Series and the Director of Entrepreneur Services at The Timely Entrepreneur®. She has been working to grow the Trinidad and Tobago Entrepreneurial community, creating resources and events to support entrepreneurs.